What I did to achieve a $90k sales month

ISSUE #70

 I’m a business coach and in August I did $90k in sales…

Together with

I’m a business coach and in August I did $90k in sales…

And it all came from my organic marketing and social media following.

There were some specific shifts I did to achieve that.

Shifts in my strategy, offers and mindset.

I’d love to share them with you, so you can get an idea of what’s behind a $90k month as a coach.

If you want to know what I did – keep scrolling down to the deep dive…

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THE DEEP DIVE

Here are some things I did to achieve a $90k month:

1) I launched an offer that my ideal clients really needed

Because I have experience successfully selling high-ticket offers, I decided to launch an offer helping my ideal clients (coaches and consultants) create a high-ticket offer that sells.

This offer really worked for my audience. I knew it would, because most people are great at what they do – but terrible at creating high-ticket offers that attract leads.

2) I was excited about my offer, my business and life in general

I spent the month of August in my highest possible vibe. Not just because it was summer, but because I was genuinely excited about my life, my business and my offers…I was in flow.

I was also actively managing my mindset during this time. I listened to inspiring podcasts and audio books, took care of myself and didn’t engage in any negativity.

I’ll be honest – I was a bit of a recluse during this month, but I really enjoyed being in my own energy and focusing on feeling good.

3) I “warmed” my audience long before I told anyone I was launching something

When I realized I wanted to create a program on high-ticket offers, I started focusing my content on topics related to what my offer was about. For example, I started sharing my own story more frequently and how my life improved when I shifted to a high-ticket business model.

I also created content making my audience aware of their problem – and that an attractive high-ticket offer is the solution to that problem.

Because of this, naturally I attracted a lot of leads when I announced that I was launching my program.

4) I had a higher-level offer that people could upgrade to

My launch created a lot of momentum and incoming leads. Some of these leads ended up upgrading to my 1:1 offers. If I hadn’t had additional $7k to $20k 1:1 offers that people could upgrade to –  I wouldn’t have had a $90k sales month.


5) I was completely detached from the results.

I didn’t start the month of August thinking “I’m going to sell for $90k this month”. In fact, I wasn’t trying to achieve any particular number at all. 

I just knew that I wanted to be fully committed to my business and my launch this month. I wanted to focus on my business and I wanted to feel good. That’s what I did – and that’s why $90k happened.

Looking at the numbers, I realized how little these $90k really contribute to my happiness and sense of security…

In fact, I felt happy and secure before this happened – and I would’ve continued feeling that way whether I had a $20k or a $90k month.

And that’s really what running a business is all about…

Having fun growing it – without feeling like life will suck if it doesn’t happen.

Because life is pretty good either way.

P.S. If you want to learn how to nurture your audience to become clients, click here to download my FREE guide detailing my framework on how to do this!

THIS NEWSLETTER IS COMING TO YOU FROM

Joella Skoogh is the co-owner of Next Era Coach, and a business mentor for coaches, helping them build their personal brands & authority on social media so they can attract higher-paying clients.

Joella built her own personal brand from zero to becoming the go-to person in her industry in Sweden.

Now she serves clients all over the world through Masterclasses, programs and 1:1 mentoring.

Follow her on Instagram or subscribe to her newsletter.

THANKS FOR READING

Reflection

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